Molly Van Dyke

Brief

Project Type: Graphic Design ● Package Design

The ICEE® Rollers Candy and ICEE® Lil Roller Candy packaging was a project I did at A&A Global Industries for their candy division under a license for ICEE®. I used the ICEE brand guide and assets to create packaging that felt true to the brand and showcased this new candy in a way that is fun and appealing. I had to balance brand and aesthetics as well as the required legal and nutritional information that is required for a candy product.